Patrick McCarthy

pmccarthy10@gmail.com

Education

California Polytechnic State University, San Luis Obispo

Bachelor of Science, Graphic Communication

Concentration: Design Reproduction Technology

Graduated June 2010

Experience

June 2014 - Present

Digital Marketing & Social Media Specialist

Classic Industries, Huntington Beach, CA

I am a full-time marketing copy writer and editor for an automotive parts retailer. I contribute to e-mail marketing campaigns, run a weekly blog featuring customer cars, and interact with media at trade shows. I also manage the company’s social media presence, scheduling engaging content and interacting daily with a customer base of over 1,000,000.

January 2014 - Present

Freelance Writer & Photographer

The Enthusiast Network, Irvine, CA

I contribute freelance content for print and digital publications at Source Interlink Media / The Enthusiast Network. My writing and photography has been featured in Truckin magazine, Hot Rod magazine, 8-Lug magazine, and several other titles. I also serve as a monthly columnist in OFFGRID magazine.

April 2012 - January 2014

Associate Editor, Truckin Magazine

Source Interlink Media, Irvine, CA

My primary duties at Truckin included writing and copy editing for each of our 13 yearly issues and 3 special-interest publications, as well as feature, technical, and product photography. Other duties included maintaining our 1.5-million-follower Facebook page, and traveling to and documenting shows and events across the country.

August - December 2010

Freelance Graphic Designer

Performed graphic design, web design, and photography services for clients. Communicated frequently with clients to review designs and make revisions.

Skills

  • Excellent writing, copy editing, customer service, and interpersonal skills
  • Proven track record of engaging social media followers via a wide variety of channels
  • Capable of tracking and interpreting data from Google Analytics and other analytics tools
  • Certified in Spredfast social media management and IBM Silverpop e-mail marketing software
  • Over a decade of experience with Microsoft Office and Adobe Creative Suite applications
  • Mac and Windows fluent, skilled in troubleshooting and repair
  • Working knowledge of conversational Spanish

Interests

  • Sports cars, custom trucks, and all things automotive
  • Video games and technology